Discover How to See Website Visitors on WordPress

WordPress is the content management system (CMS) of choice for over 75 million websites worldwide. But with such a vast audience, how can you keep track of your website visitors? Measuring the number of visitors, the length of their stay on your site, and their site activities can help you make informed decisions to grow your business or blog. In this article, we explore five different strategies to monitor visitors on WordPress.

1. Google Analytics

Google Analytics is a free web analytics service offered by Google that records and reports website traffic. To initiate, you must create a Google Analytics account and incorporate the tracking code into your website. Once installed, this free tool will generate a comprehensive report detailing your website’s metrics such as the number of visitors, pages viewed, time spent on the website, and their demographic information.

Installing Google Analytics on WordPress can be done either by plugin usage, such as MonsterInsights, or incorporating the tracking code into the header.php file of your website’s theme.

2. Jetpack Stats

Jetpack Stats is a plugin created by Automattic, the team behind WordPress.com. This free plugin monitors your website’s traffic in real-time and offers insights regarding the number of visitors, page views, and popular pages. This tool also flags where your visitors originate from while displaying information in an easy-to-understand interface.

To utilise Jetpack Stats, you must have a WordPress.com account, Jetpack plugin installed, and activated on your website.

3. Clicky

Clicky is a paid Google Analytics alternative with comparable features such as real-time site monitoring, heat maps, and uptime monitoring. Clicky’s free plan allows you to track one website with views up to 3,000/day while offering detailed information about your visitors such as location, browser, and operating system. You can also track downloads, outbound links, and social media traffic.

To use Clicky with WordPress, you must add the tracking code to your website through the Clicky plugin. Your website’s data can then be monitored from your Clicky account.

4. Statcounter

Statcounter is another web-analytics tool that tracks your website’s visitors, clicks, and other metrics. It provides real-time monitoring options, custom reports, and alerts so that you can stay up to date with your website’s performance. Statcounter also features information on your most popular pages and where your visitors originate.

To include Statcounter in your WordPress setup, you must create an account and include the tracking code into your website. An alternative installation method is using the Statcounter plugin.

5. WP Statistics

WP Statistics is a free, user-friendly WordPress plugin that offers real-time monitoring of your website’s statistics. The plugin delivers information on your visitors, including visit count, unique visits, page views, visitor’s locations, and their most popular web pages.

To activate WP Statistics, install and activate the plugin on your WordPress website. Your website’s statistics will be available from your WordPress dashboard.

Conclusion

Monitoring website visitors is fundamental to the success of your business or blog. By keeping track of your website metrics, you can identify problems, opportunities, and areas for improvement. Implementing the methods discussed within this article, helps to gain insights about your website visitors and create a more optimised, efficient and effective online platform.